What We Do
We don’t just build pretty websites that win design awards and lose you money. Every site we build starts with your real world: what you sell, who you actually like working with, and what a good client is worth to your business. Then we design the pages around that—so your best prospects see themselves, understand you quickly, and know exactly how to take the next step to work with you.
25+
Years designing profitable websites
60+
Serious businesses helped
13+
Business types and sectors served
$6M
Generated by one client’s site in 18 months
How We Work
We start with reality, not layouts: first your services, margins, and best‑fit customers. No generic brief, no “send us your logo and we’ll figure it out later.” You’ll see a one‑page outline of what your site must do to pay for itself.
We then design around that information: Pages, layout, and copy follow what we learn about your business—not the other way around. Every page, and every section, gets a clear job: attract, explain, reassure, or convert. If a block doesn’t earn its place in that journey, it goes.
All while keeping it honest: clear pricing, clear scope, and a straight answer if I don’t think a new site is the best move right now. You won’t be pushed into “more services” than you need—I’d rather your site performs well than your invoice looks big.
“We’ could have been stuck with an underperforming site for years. Instead, Steve built the whole new site in six weeks and we immediately started getting enquiries.”
Marty Lehman – New Florida Mortgage
Choosing the right kind of project
Different businesses need different levels of website. Here’s how to see where you fit.
New or simple website
You’re starting a business or rebranding
You offer a small set of clear services
You want a first serious website that reliably brings in enquiries
Established, needs more from the site
You get some business from your site
You have multiple services or locations
You want more, and better‑fit, enquiries from the traffic you already have
Latest News
Practical notes for owners who care if their website works. Short, no‑fluff notes on strategy, messaging, and tracking—so you get better‑fit enquiries from your site, whether we work together or not.
Why Your Website Isn’t Getting Enquiries (It’s Not Google)
Before blaming Google, run these three checks on your own site. In most cases, low enquiries are a conversion problem — not a traffic problem.
Why Your About Page Matters More Than Your Portfolio
Your portfolio shows what you've done. Your About page decides whether someone trusts you enough to get in touch. Here's how to make it do that job properly.
How to Turn Your Services Page Into a Sales Engine
Most services pages behave like a menu — people browse and drift away. Here's how to rewrite yours so the right clients recognise themselves and take the next step.
New Website or Better Copy and Structure? How to Decide
A new site won't fix unclear messaging or weak copy — it'll just cost more. Here's a five-step diagnostic to tell whether you need a rebuild or a rewrite.
Fix Your Contact Page Before Spending Money on Ads
Your contact page is the last step before an enquiry. If it feels vague or risky, people leave — even when they were almost ready to get in touch. Here's how to fix it.
What your homepage has to answer in 10 seconds
Visitors decide to stay or leave in under 10 seconds. We break down the four questions every homepage must answer — and how to check if yours does.
The Hidden Cost of a $499 Website
A $499 website can cost your business $12,000 a year in missed enquiries. Here's how to calculate the real price before you commit to any web build.
Should You Write Your Own Website Copy or Hire Help?
DIY or hire a copywriter? For most serious small businesses, the answer is neither — it's knowing which parts to own and which to hand off. Here's how to decide.
FAQ's
Mostly owner‑run service businesses and small teams (roughly 1–10 people) across South and Central Florida. If your work relies on enquiries, bookings, or consult calls, you’re in the right place. If you’re a huge e‑commerce brand or looking for a full ad agency, I’m probably not your best fit.
Most projects land between $3,000 and $10,000, depending on how many pages you need and how complex the site is. I use three fixed‑price packages so you know the range up front, and we’ll agree scope and price before anyone signs anything.
We start with a short fit call. If it makes sense to continue, I map out a simple site structure and content checklist, then move into design and build with two focused review rounds. Before launch, we test forms and tracking, and you get a short video walkthrough of how things work.
Yes. You can add an optional care plan that covers hosting, updates, security, backups, and a set number of change requests each month. If you’d rather handle hosting yourself, that’s fine too—I’ll still give you a clean handover.
A new site usually makes sense if: you’re embarrassed to send people to your current one, you’ve changed what you offer, or you’re getting visits but very few good enquiries. If you’re not sure, book a short call—I’ll tell you honestly whether I think you should rebuild now or wait.
Tired of apologizing for your website?
Let’s turn it into something you’re happy to send to your best prospects.